CEO William Hill has announced his departure from the company as it edges closer to completion of an acquisition by 888.


It is with regret that we announce our CEO will be leaving the company. Ulrik Bengtsson has taken up new challenges, but before he goes asks for one last task from management: ironing out any kinks in process so there are no delays or complications during his tenure as head honcho over at William Hill.

It is with regret that we announce the departure of our outgoing CEO. The time since he took office has been difficult, but it’s important for us to move forward into an era where William Hill can thrive under new leadership, informed by modern thinking about how businesses should operate in this digital age.

“It’s been an honor and to work with you all these years, but now it’s time for me to step away,” said Bengtsson. “I’m handing over leadership of William Hill as planned so that Itai Pazner can take on his new role as CEO.”

“It’s been a long road to get here, but I am proud that our hard work and dedication has led us towards this point. We have seen the massive potential of acquiring William Hill not only for ourselves, but also with what it will do for both businesses in terms on opportunities opened up.”

When Bengtsson joined William Hill in 2018, he became the company’s CEO. But after only six months of leading this global business unit- which accounted for more than half its profits at that time – Bengtsson had to navigate Covid 19 and deal with its effects on profit margins . Not long afterward ,the 55 year old Swedish man was promoted again; this time into another top position: Chief Digital Officer where his vision is now valued alongside customer experience standards set by 888 gaming industry leader Caesars Entertainment.

The acquisition of William hill and Mr green by Bengtsson-led 888 Holdings has been met with rave reviews. The CEO, Pazner commented that he is excited about combining the strong brands into one powerful force for competition in UK markets He also expressed satisfaction over Ulrik’s leadership abilities while building this team which will hopefully yield successful results going forward.

“The opportunities for the enlarged business are exciting, and we can’t wait to get started. Our new management team is made up of some top-quality individuals who have plenty of experience in their field.”

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